Test Bank Business Strategy Development Application 3rd Canadian Edition by Gary Bissonette
$24.99
Test Bank Business Strategy Development Application 3rd Canadian Edition by Gary Bissonette
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Format: Downloadable ZIP Fille
Resource Type: Test Bank (Testbank Files)
Duration: Unlimited downloads
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Product Description
Test Bank Business Strategy Development Application 3rd Canadian Edition by Gary Bissonette
Business: Strategy, Development, Application is a comprehensive text tailored to the Canadian business environment, offering an international focus and a small business perspective. The book explores key topics such as entrepreneurship, financial management, marketing, and sustainable business practices. The third edition provides insights into the global marketplace, ethics, and corporate social responsibility, emphasizing practical applications and strategic development in business.
Print ISBN-10: 1259654915, Print ISBN-13: 9781259654916, eText ISBN-13: 9781260332742
Gary Bissonette
Table of Contents:
1. Understanding and Managing Today’s Business Enterprise
2. Dynamics Influencing Our Canadian and Global Markets
3. Our Changing World-The Global Marketplace
4. Ethics, ESG (Environmental, Social, and Governance), and CSR (Corporate Social Responsibility)
5. Environmental and Sustainable Business Practices
6. Developing and Executing Business Strategy
7. Framing the Business Model
8. Entrepreneurship and Business Ownership Options
9. Understanding Business Finances
10. Financial Statements Structure and Interpretation
11. Developing, Leading, and Organizing Your Diverse and Inclusive Talent Base
12. The Marketing Challenge
13. Understanding the Marketing Effort
14. Technology, Analytics, and Operations Management