Test Bank Business Communication Developing Leaders for a Networked World 4th Edition by Peter Cardon

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Test Bank Business Communication Developing Leaders for a Networked World 4th Edition by Peter Cardon

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Resource Type: Test Bank (Testbank Files)

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Product Description

Test Bank Business Communication Developing Leaders for a Networked World 4th Edition by Peter Cardon

This textbook focuses on the development of leadership skills in the context of business communication, emphasizing credibility and practical application. The book uses a practitioner and case-based approach to help students understand the importance of communication in the business world. It integrates contemporary business scenarios to illustrate communication strategies and techniques that can be applied to real-world situations.

ISBN-10: 1260088340, ISBN-13: 9781260088342, eText ISBN: 9781264109081

Peter Cardon

Table of Contents
1. Establishing Credibility
2. Interpersonal Communication and Emotional Intelligence
3. Team Communication and Difficult Conversations
4. Communicating Across Cultures
5. Creating Effective Business Messages
6. Improving Readability with Style and Design
7. Digital and Social Media
8. Routine Business Messages
9. Persuasive Messages
10. Bad-News Messages
11. Research and Business Proposals and Planning for Business Reports
12. Completing Business Reports
13. Developing and Delivering Business Presentations
14. Resumes and Job Applications
15. Interviewing