Test Bank Strategic Management 14th Edition by Pearce
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Test Bank Strategic Management 14th Edition by Pearce
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Product Description
Test Bank Strategic Management 14th Edition by Pearce
John Pearce, Richard Robinson
The 14th edition of “Strategic Management” continues to focus on the principles and practices of strategic management. It emphasizes contemporary research and conceptual tools necessary for developing strategies in a competitive global economy. The book includes updated cases and examples to illustrate key concepts, making it suitable for both students and practitioners.
ISBN-10: 0077862511
ISBN-13: 9780077862510
Table of Contents
PART ONE: Overview of Strategic Management
1. Strategic Management
PART TWO: Strategy Formulation
2. Company Mission
3. Corporate Social Responsibility and Business Ethics
4. The External Environment
5. The Global Environment
6. Internal Analysis
7. Long-Term Objectives and Strategies
8. Business Strategy
9. Multibusiness Strategy
PART THREE: Strategy Implementation, Control, and Innovation
10. Implementation
11. Organizational Structure
12. Leadership and Culture
13. Strategic Control
14. Innovation and Entrepreneurship
PART FOUR: Cases
Includes a variety of short and traditional cases such as Bristol Myers Squibb’s Growth, Amazon.com, Netflix, and more.
Strategic Management 14th Edition by Pearce Test BankAnswers