Test Bank Entrepreneurship Successfully Launching New Ventures 6th Edition by Bruce R. Barringer
$24.99
Test Bank Entrepreneurship Successfully Launching New Ventures 6th Edition by Bruce R. Barringer
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Format: Downloadable ZIP Fille
Resource Type: Test Bank (Testbank Files)
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Product Description
Test Bank Entrepreneurship Successfully Launching New Ventures 6th Edition by Bruce R. Barringer
This textbook is designed to guide students through the process of launching and managing a new venture. The 6th edition incorporates real-world examples and profiles of successful entrepreneurs, providing a practical approach to understanding entrepreneurship. The book covers topics such as feasibility analysis, business planning, and financing new ventures, making it a comprehensive resource for aspiring entrepreneurs.
ISBN-10: 0134729536, ISBN-13: 9780134729534
Bruce R. Barringer, R. Duane Ireland
Table of Contents:
Part 1: Decision to Become an Entrepreneur
Chapter 1: Introduction to Entrepreneurship
Part 2: Developing Successful Business Ideas
Chapter 2: Recognizing Opportunities and Generating Ideas
Chapter 3: Feasibility Analysis
Chapter 4: Developing an Effective Business Model
Chapter 5: Industry and Competitor Analysis
Part 3: Moving from an Idea to an Entrepreneurial Firm
Chapter 6: Writing a Business Plan
Chapter 7: Preparing the Proper Ethical and Legal Foundation
Chapter 8: Assessing a New Venture’s Financial Strength and Viability
Chapter 9: Building a New-Venture Team
Chapter 10: Getting Financing or Funding
Part 4: Managing and Growing an Entrepreneurial Firm
Chapter 11: Unique Marketing Issues
Chapter 12: The Importance of Intellectual Property
Chapter 13: Preparing for and Evaluating the Challenges of Growth
Chapter 14: Strategies for Firm Growth
Chapter 15: Franchising