Test Bank Business Research Methods 6th Edition by Emma Bell
$24.99
Test Bank Business Research Methods 6th Edition by Emma Bell
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Format: Downloadable ZIP Fille
Resource Type: Test Bank (Testbank Files)
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Product Description
Test Bank Business Research Methods 6th Edition by Emma Bell
Business Research Methods, 6th Edition offers a comprehensive introduction to conducting business research. It includes new chapters on quantitative methods and visual research, along with global examples, making it an engaging and practical guide for students
ISBN-10: 0198869444, ISBN-13: 9780198869443
Emma Bell, Bill Harley, Alan Bryman
Table of contents:
1. Introduction to Business Research
2. Research Design and Process
3. Literature Review and Secondary Data
4. Qualitative Research Methods
5. Quantitative Research Methods
6. Sampling Techniques
7. Data Collection Methods
8. Data Analysis and Interpretation
9. Reporting and Presentation
10. Ethical Considerations in Business Research
11. Case Studies and Practical Applications
12. Emerging Trends in Business Research
Appendices: Guide to Using SPSS, Nvivo, R, and Stata; Research Project Guide; Glossary of Terms