Test Bank Business in Action 8th Edition by Courtland L. Bovee
$24.99
Test Bank Business in Action 8th Edition by Courtland L. Bovee
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Format: Downloadable ZIP Fille
Resource Type: Test Bank (Testbank Files)
Duration: Unlimited downloads
Delivery: Instant Download
Product Description
Test Bank Business in Action 8th Edition by Courtland L. Bovee
Business in Action is a concise, comprehensive textbook that introduces students to key business principles and concepts. The 8th Edition continues the text’s tradition of providing an organized, objective-driven structure with contemporary examples and trends from the business world. The book is designed to be more engaging and accessible, focusing on the most important topics without unnecessary detail.
ISBN-10: 0134129954, ISBN-13: 9780134129952, eText ISBN: 9780134149424
Courtland L. Bovee, John V. Thill
Table of Contents
1. Developing a Business Mindset
2. Understanding Basic Economics
3. The Global Marketplace
4. Business Ethics and Corporate Social Responsibility
5. Forms of Ownership
6. Entrepreneurship and Small Business
7. Management and Leadership
8. Organization and Teamwork
9. Production Systems
10. Employee Motivation
11. Human Resources Management
12. Labor Relations
13. Marketing: Customer Focus
14. Product and Pricing Strategies
15. Distribution and Promotion Strategies
16. Information Technology Systems
17. Financial Information and Accounting Concepts
18. Financial Management
19. Securities and Investments
20. Risk Management